Open
Multi-sector

Digital Transformation - Customer Experience in the Digital Age

12. Jul
Barcelona
Open

Come to one of our GoingDigital Open events to learn about the power of the digital transformation and of innovation to create outstanding customer experiences.

Overview

Customers are redefining their interaction with companies and the products and services being offered. More than ever before, the customer is at the centre of your business. Learn how they behave and how your business can adapt to this new digital reality. Discover the hacks of digitalisation to make the most of digital interactions with your customer.

Experts from different sectors teach you how to approach the digital transformation of your products and services to offer high-value experiences, and also explain the most relevant aspects when taking on the challenge of change within your organisation.

Interact with our panel and do not miss out on this unique opportunity to understand, in an intimate and personal environment, how pioneering companies and their leaders have approached the digital transformation. Be inspired by ways to adapt these innovations to your business.

Calendar

  • Welcome coffee
  • Customer Experience in the Digital Age
  • Customer Experience
  • Real cases: Creating Experiences of value in the Digital Age
  • Round-table debate: Dialogue with experts on how they have tackled change in their organizations
  • Networking coffee

In collaboration with:


Venue

12. Jul
mVenturesBcn - Pier 01
Plaça de Pau Vila

Get to know the experts

Ariel Guersenzvaig

Ariel Guersenzvaig

Phd. Director Master in Design & Communication

ELISAVA

David Urbano

David Urbano

Director of ImaginBank

Caixabank Digital Business

Mireia Garcia

Mireia Garcia

Customer Experience & Digital Transformation Expert

Retail, Real State

Carles Manteca

Carles Manteca

Strategy, Content & Marketing Expert.

Media

Carlos Cuffí

Carlos Cuffí

Programme Director, Digital Transformation

Mobile World Capital Barcelona

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