Eleazar Santos

Director

Good Rebels

#TransformaciónDigital, #SocialMedia, #MarketingOnline, #ComunicaciónDigital, #ConsultoríaDigital, #Estrategia

"Managing digital transformation impacts on organisation strategy, culture, processes and capabilities."

Eleazar Santos is Director of the Barcelona digital agency Good Rebels. He has been working at this agency for seven years and, besides his managing responsibilities, he focuses his attention on tasks in digital transformation consultancy. Before holding this position, he was Digital Strategist and Strategist in Social Media for the same company.

Previously, he was a Digital Consultant at Accenture Interactive, where he was in charge of developing the multi-channel strategy for customers such as BBVA.

Having taken a Degree in Social Communication and a Master's Degree in Marketing from the Universidad Complutense in Madrid, Eleazar Santos has pursued most of his professional career in the fields of strategic communication, online marketing, journalism and advertising.

He has also taught Marketing and Business at centres such as the ICEMD or the Hune Institute.

At GoingDigital, he shares his knowledge of strategy and digital transformation from the perspective of online marketing.