Ángel Ybáñez

Strategy & Business Development

Securitas Direct Verisure Group

#SolucionesTecnológicas, #Innovación, #SectorSeguridad, #Wearable, #TransformaciónDigital

"When we detect a problem, we look for a technology that can overcome the one used by criminals".

Ángel Ybáñez is Director of Strategy and Business Development at Securitas Direct Groupwhere he has been in charge of implementation of innovative technological solutions, such as the alarm inhibitor and the bracelet alarm for senior citizens.

He graduated in Economics and Business Administration from the UAM (Autonomous University of Madrid), and he holds a Master's Degree in Business Administration from IESE. ÁngelYbáñezhas more than 30 years of experience in management positions in the business sector, both in large multinationals (Sony Electronics, Bose Corporation or Grey Group Spain) and in Spanish companies which he himself founded.Prominent among the latter are Romulo and Remo advertising agency, which he founded and chaired between 2000 and 2005, or BetyByte, specialising in software and digital solutions and which he founded and chaired for 13 years.

At GoingDigital, he shares his vast business insights and his knowledge of digital transformation and innovation in various strategic sectors.